Case Studies
Exploring innovative creative industry campaigns that drive engagement, support artists, and create positive impact.
Section 01 · Funding
Raising Capital
Oceanvs Orientalis: The Impossible Sample
A lifelong devotee of a legendary 1970s psychedelic-rock band cleared an impossible major-label sample fee by selling a 30% royalty share — $10,000 from one investor, no label, no recoupment.
Flasyd: Stranded on Tour
A European tour ran out of road in Italy. One investor bought the flight home as a 30% stake in the next release — a favour turned into a funded record.
Section 02 · Catalog
Music & Film
Section 03 · Business
Record Labels & Businesses
Objekts In The Mirror: Label Launch
How Anthony Middleton launched a new record label without hiring a design or tech team.
LAYLAH: Restaurant Music Marketing
How an Ibiza restaurant created its own label by recording DJ sets to drive engagement and bookings.
LVB: Fashion Meets Music
How a fashion brand created an artist development platform that drives engagement and increases sales.
Section 04 · Creators
Artists & Creators
Section 05 · Impact
Accessibility & Impact
DJ Influence: Leveling the Playing Field
How a visually impaired 11-year-old DJ is raising funds for a school for visually impaired children.
View case studyOceanvs Orientalis: Music Education
How an artist is funding a music school in Turkiye through premium subscription tiers.
View case study
Music for Generations
A compilation album bringing hope and resilience to children impacted by the 2023 earthquakes.
View case studyAbout Our Case Studies
These case studies showcase innovative approaches in the creative industries that create meaningful impact. From talent discovery to social activism, independent film distribution, artist monetization, and small business marketing, each case demonstrates how creators can leverage digital platforms for positive change.
We analyze the strategies, results, and key insights from each campaign to provide valuable lessons for artists, labels, filmmakers, restaurants, and creative industry professionals.